Business & Economics Books:

Retail Therapy

Sorry, this product is not currently available to order

Here are some other products you might consider...

Retail Therapy

Making Strategic Relationships Work

Format

Hardback

Customer rating

Click to share your rating 0 ratings (0.0/5.0 average) Thanks for your vote!

Share this product

Retail Therapy by Rob Jones
Unavailable
Sorry, this product is not currently available to order

Description

The authors argue that traditionally retailers have focused upon their internal processes, operations and systems in order to improve performance. Accordingly they have failed to respond to global changes and customer requirements. They argue that designing a successful retail business depends on relationships with four groups of people: customers, shareholders, employees and suppliers. This text takes you inside those strategic relationships and helps show you how to redesign your business to get them right. Highlights include a new theory of brands which shows how customer loyalty and service can be transformed. Insights into supply chain structure reveal a path to a new level of excellence. Job satisfaction is also given a complete overhaul for the new century. In each case the solution seems paradoxical - by finding a way to let the human element back into strategy we can actually increase its objectivity and extend its reach.

Author Biography

ROB JONES is a Director of Retail Influence Limited and a writer and consultant who has undertaken key assignments in the retailing sector. Rob started his career eliminating communications problems and thinking up performance tweaks for early global networks. These days it's big business retailing that gets the repair and tune-up treatment. Claiming he was pursuing an MBA, Rob has taken time out to acquire degrees in physics and molecular biology. - DAN MURPHY is a founding Director of Retail Influence Limited. His career - spans more than 20 years working with some of the UK's most successful - retailers. Since 1997 he has worked as a consultant to the Boards of some of - Europe's largest multiple retailers, helping to improve areas such as supply - chain management and organisational structures. Most recently he has worked - closely with two of Europe's largest LBO retail acquisitions, helping to deliver - large scale turnaround programs. - AE(00): With DAN MURPHY
Release date NZ
October 22nd, 2002
Country of Publication
United States
Illustrations
Illustrations
Imprint
Palgrave Macmillan
Pages
208
Dimensions
156x234x17
ISBN-13
9781403901712
Product ID
1645556

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here

Help & options

  • If you think we've made a mistake or omitted details, please send us your feedback. Send Feedback
  • If you have a question or problem with this product, visit our Help section. Get Help
Filed under...

Buy this and earn 949 Banana Points