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Research Methods for Everyday Life

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Research Methods for Everyday Life

Blending Qualitative and Quantitative Approaches

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Research Methods for Everyday Life by Scott W VanderStoep
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Description

This book offers an innovative introduction to social research. The book explores all stages of the research process and it features both quantitative and qualitative methods. Research design topics include sampling techniques, choosing a research design, and determining research question that inform public opinion and direct future studies. Throughout the book, the authors provide vivid and engaging examples that reinforce the reading and understanding of social science research. "Your Turn" boxes contain activities that allow students to practice research skills, such as sampling, naturalistic observation, survey collection, coding, analysis, and report writing.

Author Biography

Scott W. VanderStoep, associate professor in the Department of Psychology, Hope College, Holland, Michigan, is the former director of the Carl Frost Center for Social Science Research at Hope College. He is the coauthor of Learning to Learn: The Skill and Will of College Success and editor of Science and the Soul: Christian Faith and Psychological Research. Deirdre D. Johnston, professor in the Department of Communications, Hope College, Holland, Michigan, and is the author of The Art and Science of Persuasion.
Release date NZ
January 9th, 2009
Country of Publication
United Kingdom
Illustrations
Illustrations
Imprint
John Wiley & Sons Ltd
Pages
352
Dimensions
177x232x18
ISBN-13
9780470343531
Product ID
2752145

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