Business & Economics Books:

Process Innovation in the Global Fashion Industry

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Description

Process innovations - an improved way of doing things – help firms achieve higher-level performance by reducing the time and cost to produce a product or perform a service, and increasing productivity and growth.  This book provides a comprehensive examination of process innovations occurring in the global fashion industry, with a focus on fashion brands from USA, Italy, and Japan. It offers practical insights for enhancing efficiency in the supply chain as well as management process such as work routines, information flow, and organization structures. Using case analyses, this book will help readers to grasp how successful fashion companies optimize their operations and advance their competitive position by integrating process innovations into their supply chain and management systems. 

Author Biography:

Byoungho Ellie Jin is Albert Myers Distinguished Professor in the Department of Textile and Apparel, Technology and Management at North Carolina State University, USA. Elena Cedrola is Full Professor at the University of Macerata, Italy, where she teaches management and international marketing. She is also Professor of International Marketing at the Catholic University of Milan, Italy.
Release date NZ
March 29th, 2019
Audience
  • Professional & Vocational
Contributors
  • Edited by Byoungho Ellie Jin
  • Edited by Elena Cedrola
Edition
1st ed. 2019
Illustrations
30 Illustrations, black and white; XIX, 125 p. 30 illus.
Pages
125
ISBN-13
9781137523518
Product ID
28852876

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