Business & Economics Books:

Operations Strategy

A Value Chain Approach


Paperback / softback

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Operations Strategy by David Walters
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This text is designed to be appropriate for operations strategy modules at both undergraduate and postgraduate level, as well as operations management modules at MBA level. It combines knowledge management, relationship management and advances in technology to inform the development of strategic advantage. The text adopts a value-chain approach. The book contains a number of features to aid the learning process: chapter introductions, chapter summaries, further reading and boxed features.

Author Biography

DAVID WALTERS is Professor of Marketing and Head of the Business Department in the Division of Economic and Financial Studies at Macquarie University in Sydney, Australia.
Release date NZ
June 26th, 2002
Country of Publication
United Kingdom
400 p.
Palgrave Macmillan
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