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Nuts!: Southwest Airline's Crazy Recipe for Business and Personal Success

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Nuts!: Southwest Airline's Crazy Recipe for Business and Personal Success by Kevin Freiberg
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66.67% of people buy Nuts!: Southwest Airline's Crazy Recipe for Business and Personal Success and Good to Great ~ Hardback ~ James Collins.

Description

Twenty-five years ago, Herb Kelleher reinvented air travel when he founded Southwest Airlines, where the planes are painted like killer whales, a typical company maxim is "Hire people with a sense of humor," and in-flight meals are never served--just sixty million bags of peanuts a year. By sidestepping "reengineering," "total quality management," and other management philosophies and employing its own brand of business success, Kelleher's airline has turned a profit for twenty-four consecutive years and seen its stock soar 300 percent since 1990. Today, Southwest is the safest airline in the world and ranks number one in the industry for service, on-time performance, and lowest employee turnover rate; and Fortune magazine has twice ranked Southwest one of the ten best companies to work for in America. How do they do it? With unlimited access to the people and inside documents of Southwest Airlines, authors Kevin and Jackie Freiberg share the secrets behind the greatest success story in commercial aviation. Read it and discover how to transfer the Southwest inspiration to your own business and personal life.

Author Biography

Kevin and Jackie Freiberg are principals of the San Diego Consulting Group, Inc., a professional speaking and management consulting firm whose clients include Merrill Lynch, the United States Marine Corp, Arthur Andersen, GTE, and Southwest Airlines.
Release date NZ
October 5th, 1998
Country of Publication
United States
Illustrations
illustrations
Imprint
Broadway Books (A Division of Bantam Doubleday Del
Pages
362
Dimensions
146x216x28
ISBN-13
9780767901840
Product ID
1689367

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