Business & Economics Books:

Network Dynamics in International Marketing



Customer rating

Click to share your rating 0 ratings (0.0/5.0 average) Thanks for your vote!

Share this product

Network Dynamics in International Marketing
In stock with supplier

The item is brand new and in-stock in with one of our preferred suppliers. The item will ship from the Mighty Ape warehouse within the timeframe shown below.

Usually ships within 2-3 weeks


Delivering to:

Estimated arrival:

  • Around 28-31 January using standard courier delivery
    Unlikely to arrive before Christmas


This work aims to reflect the current thinking in the growing area of relationship marketing, and the articles have been chosen to reflect the way in which the subject matter has matured and developed. While the articles do cover the three areas of interactions, networks and relationships, this book goes further in the way in which these topics are covered. The chapters include theoretical developments in the area, practical case studies, and also applications of new methodologies that can be applied to the study of relationship marketing.
Release date NZ
December 15th, 1998
Edited by P.W. Turnbull Edited by Peter Naude
Country of Publication
United Kingdom
Pergamon Press
Product ID

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here

Help & options

  • If you think we've made a mistake or omitted details, please send us your feedback. Send Feedback
  • If you have a question or problem with this product, visit our Help section. Get Help
  • Seen a lower price for this product elsewhere? We'll do our best to beat it. Request a better price
Filed under...

Buy this and earn 2,475 Banana Points