Non-Fiction Books:

Masked Priming

The State of the Art
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Paperback / softback
$123.00
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Description

Masked priming has a short and somewhat controversial history. When used as a tool to study whether semantic processing can occur in the absence of conscious awareness, considerable debate followed, mainly about whether masked priming truly tapped unconscious processes. For research into other components of visual word processing, however - in particular, orthographic, phonological, and morphological - a general consensus about the evidence provided by masked priming results has emerged. This book contains thirteen original chapters in which these three components of visual word processing are examined using the masked priming procedure. The chapters showcase the advantages of masked priming as an alternative to more standard methods of studying language processing that require comparisons of matched items. Based on a recent conference, this book offers up-to-date research findings, and would be valuable to researchers and students of word recognition, psycholinguistics, or reading.

Author Biography:

Sachiko Kinoshita, Stephen J. Lupker
Release date NZ
July 8th, 2013
Audiences
  • General (US: Trade)
  • Tertiary Education (US: College)
Contributors
  • Edited by Sachiko Kinoshita
  • Edited by Stephen J. Lupker
Illustrations
10 Illustrations, color
Pages
512
Dimensions
152x229x21
ISBN-13
9780415649933
Product ID
20798387

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