Non-Fiction Books:

Marshall McLuhan

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Format:

Paperback / softback
$145.00
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Description

Why is McLuhan important? What use can we make of his approach to the media today? In this insightful critical introduction, McLuhan's contribution is carefully explained and his reputation reassessed. The book: explains McLuhan's key ideas; engages with critical issues in media and contemporary art; demonstrates the relevance of his work for students of media and communications; addresses his methodological contribution; revises our understanding of his place in the history of ideas.
Release date NZ
October 20th, 2004
Audiences
  • Professional & Vocational
  • Tertiary Education (US: College)
Pages
264
Dimensions
129x198x13
ISBN-13
9780761952657
Product ID
2067000

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