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Marketing Without Advertising

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Marketing Without Advertising

Easy Ways to Build a Business Your Customers Will Love & Recommend

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Marketing Without Advertising: Easy Ways to Build a Business Your Customers Will Love & Recommend by Michael Phillips
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Description

Make your business stand out without the cost of advertising! The best marketing you can do for your business is to concentrate on creating a high-quality operation that customers, employees and other businesspeople will trust, respect and recommend. Marketing Without Advertising teaches small business owners practical strategies to: encourage customers to spread the good word about your business attract new customers and gain their trust turn dissatisfied customers into loyal supporters list your products or services widely and inexpensively plan marketing events that will keep customers involved encourage the media to comment positively on your business The 6th edition is completely rewritten with and updated with real world examples and resources. It also discusses the latest marketing trends, such as international Internet marketing and blogs.
Release date NZ
June 1st, 2008
Country of Publication
United States
Edition
6th
Illustrations
black & white illustrations, black & white tables, figures
Imprint
NOLO
Pages
398
Dimensions
177x230x22
ISBN-13
9781413306323
Product ID
2752532

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