Everyone interested in building a stronger business needs to understand and use the information captured in financial statements. In Managing by the Numbers, business education and accounting experts Chuck Kremer and Ron Rizzuto team up with open-book management authority John Case to demystify the numbers. They present a practical, common-sense approach to reading financial statements and to managing the three bottom lines of business financial performance: net profit, operating cash flow, and return on assets. The book features numerous exercises and examples (with associated templates available on the Web), a powerful new management tool known as The Financial Scoreboard, and an extensive glossary. Managing by the Numbers is an essential resource for entrepreneurs, business owners, managers, and anyone eager to improve their mastery of the financial side of running a business.
Chuck Kremer, CPA, is Senior Business-Literacy Consultant for Boulder-based Educational Discoveries. An originator of The Financial Game for Decision MakingT ," he teaches financial-literacy courses to managers and executives around the country. Ron Rizzuto, Ph.D., is a professor of finance at the University of Denver, where he co-founded the entrepreneurship program at the Daniels College of Business. John Case is executive editor of the newsletter division at Harvard Business School Publishing. A former senior editor and senior writer for Inc. magazine, he is the author of numerous feature stories and several books on entrepreneurship and open-book management.