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Learn to invest with ETFs that hold more than $410 billion in assets Investing with Intelligent ETFs is the first book to explain the ins and outs of this new wave of Exchange Traded Funds (ETFs) to the individual investor. Written by Max Isaacman, a leading expert on the subject, it describes the benefits of the latest securities and intelligent indexes, showing how you can use them to add risk-adjusted gain, or alpha, to your portfolios.
Max Isaacman, a leading authority on world-wide financial trends and investing in the new global economy, was a financial consultant at Merrill Lynch, manager at SG Cowen, and a vice president at Lehman Brothers. He is a registered investment advisor with East/West Securities in San Francisco, advising individuals and institutions. Isaacman was a financial columnist for the San Francisco Examiner and wrote for many publications, such as Delta Airlines SKY magazine. He has appeared on CBS MarketWatch, Tech TV, and the FTSE Global Index Conference, Geneva, Switzerland. Isaacman is the author of How to be an Index Investor.