Business & Economics Books:

Into the Networked Age

How IBM and Other Firms are Getting There Now
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Description

In this dynamic book, based on the most effective strategies of IBM and other market leaders, managers will learn to successfully transform their organizations into a business prepared to compete in a networked age. Mainframes, client servers, PCs, networks, e-business, the Internet, databases, technical management-indeed, in the brave new business world facing today's firms only one thing is certain: change. And when looking for a model for corporate change, one should look no further than IBM. In this decade, IBM has gone from a company with less than USD60 billion in unprofitable revenue to a highly profitable USD85 billion-plus enterprise. In a company whose major source of revenue was once hardware, services now account for more than a third of its revenue. IBM Global Services, only seven years old and USD25 billion strong, draws most of its revenue from helping businesses to do successfully what IBM has done: transform themselves. In five down-to-earth sections, the authors share their vast experience, apply case studies, chart trends and describe in-depth the practices that allowed IBM to transform itself, and to show the way for other firms. The result is an essential handbook for anyone charged with leading their firm in an economy that is global, increasingly reliant on information systems, and teeming with rapidly emerging markets-and competitors. Written by a staff of experts and renowned business thinkers, Into the Networked Age is today's ultimate guide for success in tomorrow's business world.

Author Biography:

James W. Cortada is the author of nearly two dozen books on information technology, business transformation, and knowledge management. Thomas S. Hargraves is a nationally recognized expert on process management. Ed Wakin is a professor of journalism and a columnist for Beyond Computing.
Release date NZ
September 30th, 1999
Audience
  • Professional & Vocational
Illustrations
12 line illustrations
Pages
256
Dimensions
160x242x24
ISBN-13
9780195124491
Product ID
7271359

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