Professor Guido Noto La Diega (he/they) is an award-winning Scotland-based Sicily-born academic with a passion for law and technology. They hold the first Chair in Intellectual Property and Technology at the University of Stirling, Faculty of Arts and Humanities. At Stirling, Noto La Diega leads the Royal Society of Edinburgh Research Network SCOTLIN (Scottish Law and Innovation Network); is Deputy Chair of the Faculty’s Equality, Diversity, and Inclusion Committee; and carries out research at the Centre for Research into Information, Surveillance, and Privacy (CRISP). Currently, they are leading the AHRC-DfG-funded international research project ‘From Smart Technologies to Smart Consumer Laws: Comparative Perspectives from Germany and the United Kingdom’, in partnership with the universities of Osnabrück, Warwick, and Bonn. Outside of Stirling, Noto La Diega is Member of the European Commission’s Expert Group on AI and Data in Education and Training, Fellow of the Nexa Center for Internet and Society, Research Associate at the UCL Centre for Blockchain Technologies, and Co-Convenor of the Open Section of the Society of Legal Scholars, the oldest and largest society of law academics in the UK and the Republic of Ireland. Noto La Diega’s main expertise is in Internet of Things, artificial intelligence, cloud computing, robotics, and blockchain. Their work is animated by the conviction that the law should be pivotal to human-centric, and socially just sustainable technologies.