How smart is your management team when it comes to understanding both the fundamentals of business, and new trends? How to be your own Management Guru is the perfect answer to those looking to master the fundamentals of managing in the modern world: how to make and implement strategy; how to understand and respond to customer needs; how to manage and get the best out of people; and above all, how to use knowledge. Drawing on both business research and examples of best practice from around the world, past and present, How To Be Your Own Manager Guru will help readers to manage more effectively, and to do business the smart way. The book features: Key areas crucial for management in the twenty-first century Quizzes to test yourself, and your businesses How to identify what are you doing well? What are you doing less well, and how might you improve?