Business & Economics Books:

Hacking Health

How to Make Money and Save Lives in the HealthTech World
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Hardback
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Description

This book is a must-read guide for those entering the world of HealthTech startups. Author David Putrino, a veteran in the world of HealthTech and Telemedicine, details the roles, necessity, and values of key members of a typical HealthTech team, and helps readers understand the motivations and core priorities of all people involved. In ventures that typically depend upon effective communication between members from business, science, regulatory, and academic backgrounds, this book helps develop the core competencies that team members need to work harmoniously. Four detailed case studies are shared that exemplify the spectrum of HealthTech possibilities, including large corporations, tiny startups, elite athletes, and social good enterprises. Each case study shows how the success or failure of a project can hinge upon strong team dynamics,  a deep understanding of the target population's needs and a strong awareness of each team member’s long-term goals. This book is essential readingfor entrepreneurs, scientists, clinicians, marketing and sales professionals, and all those looking to create new and previously unimagined possibilities for improving the lives of people everywhere.

Author Biography:

David is physical therapist with a PhD in Neuroscience. He worked as a clinician in Australia, before moving to the United States to study computational neuroscience at Harvard Medical School, MIT and NYU. He has served as a faculty member at Weill-Cornell Medicine and Burke Medical Research Institute. He is currently the Director of Rehabilitation Innovation for the Mt Sinai Health System, and an Assistant Professor of Rehabilitation Medicine at the Icahn School of Medicine at Mt Sinai. He works to develop innovative technology solutions for individuals in need of better healthcare accessibility. He consults with the Red Bull’s High Performance division, using evidence-based technologies to study and improve athletic performance. In his spare time, he volunteers for Not Impossible Labs, a group that creates disruptive technological solutions for high-impact humanitarian problems. In addition to a number of academic publications, many of David’s projects have been featured on ABC, Sport’s Illustrated, the Wall Street Journal, the BBC, Time Magazine, Wired Magazine and the LA Times to name just a few. He lives in Brooklyn with his wife and dog.
Release date NZ
February 2nd, 2018
Author
Audience
  • Professional & Vocational
Edition
1st ed. 2018
Illustrations
9 Illustrations, color; XI, 90 p. 9 illus. in color.
Pages
90
ISBN-13
9783319716183
Product ID
27284533

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