Business & Economics Books:

Greening the Corporation

Management Strategy and the Environmental Challenge

Format

Paperback

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Greening the Corporation by Peter Thayer Robbins
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Description

Corporate responses to environmental challenges are often held directly or indirectly responsible for significant worldwide environmental destruction. Corporations are beginning to respond to environmental and social concerns and are taking these into account. This process, known as the greening of the corporation is fraught with contradictions since the foremost aim of corporations is to earn profits. Robbins analyses the approaches of four major international companies: ARCO Chemical; Ben & Jerry's; Shell; and The Body Shop.

Author Biography

Peter Robbins is a lecturer in sociology in the Institute of Water and Environment at Cranfield University.
Release date NZ
June 1st, 2001
Country of Publication
United Kingdom
Imprint
Earthscan Ltd
Pages
198
Dimensions
156x234x17
ISBN-13
9781853837722
Product ID
2060845

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