Business & Economics Books:

Foundations of Net-Enhanced Organizations

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Paperback / softback
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Description

This text is designed for e-commerce courses for general business students, rather than IS majors, at the undergraduate or MBA level. It focuses on models and strategies rather than going into depth on e-commerce technologies. The concentration is on organizations, and particularly profit-making institutions. The intention is to explore the ways in which an organization can become technically and operationally proficient in e-commerce. The range of topics is broad, making it a solid introductory text. Part of our new e-commerce series. Straub is among the top researchers in his field.

Author Biography:

Detmar Straub is the author of Foundations of Net-Enhanced Organizations, published by Wiley.
Release date NZ
February 19th, 2008
Author
Audience
  • Professional & Vocational
Country of Publication
United States
Imprint
John Wiley & Sons Inc
Pages
496
Publisher
John Wiley & Sons Inc
Dimensions
190x234x18
ISBN-13
9780471443773
Product ID
3087760

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