Business & Economics Books:

Flight Catering

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Paperback

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Flight Catering by Peter Jones
$177.99
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Description

The airline industry is a vast international business that is central to world economies. In today's environment, it faces many challenges and a tight operational strategy is vital to survive. In-flight catering is a central part of these strategies at all levels: be they customer satisfaction, marketing, operations or logistics. Fully endorsed by the International Flight Catering Association, Flight Catering is an authoritative guide to this specialised and vital area on the catering industry. With an international team of contributions from both academia and industry it provides a user friendly guide, taking the reader through every aspect from marketing and on board service, to cost control and logistics.
Release date NZ
January 13th, 2004
Author
Country of Publication
United Kingdom
Edition
2nd New edition
Imprint
Butterworth-Heinemann Ltd
Pages
336
Dimensions
189x246x17
ISBN-13
9780750662161
Product ID
2952579

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