The FBA Goal Planner is a 10-week undated daily planner with one specific purpose: to help you maintain the daily focus and discipline you need to grow your Amazon FBA business and reach your sales and profit targets. The FBA Goal Planner walks you through the process of establishing your FBA Goal - the gross profit you need to cover your operating expenses and provide the net income you desire, and the FBA sales and profit margin you need to realize your target gross profit. The structure provided by the FBA Goal Planner is based on a simple fact: to maintain and grow your Amazon FBA business, you must continually ship inventory to Amazon to replenish your inventory that has sold. If the amount of your inbound inventory declines, your FBA sales will inevitably decline as well. For this reason, mastering your daily activities and productivity with constant focus on sourcing, prepping and shipping your inbound inventory is crucial to the growth of your Amazon FBA business. The 10-week period covered by the FBA Goal Planner is comprised of five, two-week "Sprints." The two-week Sprints align with your bi-weekly Amazon settlement period, allowing you to organize your daily inbound shipment, inventory management, and administrative activities on a cadence that is consistent with your bi-weekly payouts from Amazon. During each Sprint you will set a new micro-target to help advance your inbound shipments toward your established FBA Goal. At the end of each two-week Sprint, you'll review your progress and identify potential improvements and/or corrections you need to make. Use the FBA Goal Planner to plan your day, focus your daily activities on what matters most, and master your productivity, so that you can maximize the results of your Amazon FBA business!