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Exploring Strategy

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Exploring Strategy

Text and Cases
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Description

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change. Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

Author Biography

Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School Duncan Angwin is Professor of Strategic Management at Lancaster University Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.
Release date NZ
January 4th, 2017
Audience
  • Tertiary Education (US: College)
Country of Publication
United Kingdom
Edition
11th Edition
Imprint
Pearson Education Limited
Pages
828
Publisher
Pearson Education Limited
Dimensions
195x265x30
ISBN-13
9781292145129
Product ID
26630116

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