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Exhibition Design in National Promotion, Graphical Images on Stands

Format

Paperback

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Exhibition Design in National Promotion, Graphical Images on Stands by Cigdem Demir
$198.99
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Description

Many countries that want to receive revenues from tourism in order to promote their country to the world and to receive a share from the global tourism market, have focused on national promotions. In international tourism expo settings where national promotion takes place, the goal is to reach a target audience through exhibit stands and graphical images on these stands. Stand exhibits, as an effective means in national promotions, are a bridge between countries and target audiences. Stands and graphical images on stands for ten separate countries are examined in the book. How the differences in promotion can vary from country to country, the methods that different countries use in expressing themselves. The main goal of this work is that by using stands and above stand graphical images as an important means in national promotion is to promote a country using one aspect of that country.
Release date NZ
April 1st, 2009
Author
Pages
136
Country of Publication
Germany
Imprint
VDM Verlag
Dimensions
152x229x8
ISBN-13
9783639144666
Product ID
2969781

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