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European Fashion

The Creation of a Global Industry
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Description

The period since 1945 has been a transformative era for the fashion industry. Over the course of seventy years, the fashion world has moved from celebrating the craftsmanship of haute couture to revelling in ever-changing fast-fashion. This volume examines the transition from the old system to the new in a series of case studies grouped around three major themes. Part I focuses on Paris as a creative hub, aiming to understand how the birthplace of haute couture adapted to late-twentieth-century developments. Part II considers the retailer's role in shaping taste, responding to consumer expectations and disseminating fashion merchandise. Part III looks to alternative visions of the European fashion system that have appeared in unexpected places. The volume is highly interdisciplinary, covering design history, cultural anthropology, ethnography, management studies and the cultural history of business. -- .

Author Biography:

Regina Lee Blaszczyk is Leadership Chair in the History of Business and Society, and Professor of Business History at the University of Leeds Véronique Pouillard is Associate Professor in the History of Modern Europe at the Institute for Archaeology, Conservation, and History (IAKH) at the University of Oslo -- .
Release date NZ
February 7th, 2018
Audiences
  • General (US: Trade)
  • Professional & Vocational
  • Tertiary Education (US: College)
Contributors
  • Edited by Regina Lee Blaszczyk
  • Edited by Veronique Pouillard
Illustrations
66 black and white illustrations
Pages
344
Dimensions
170x240x24
ISBN-13
9781526122100
Product ID
26912693

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