Business & Economics Books:

E-Commerce

Fundamentals and Applications

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E-Commerce by Henry Chan
$188.99
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Description

A comprehensive introduction to the underlying technologies of e-commerce This book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites. The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools. Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing. A running case study depicting a Virtual Book Store (VBS), step-by-step programming exercises, and real-world examples round out this highly practical, easily accessible guide.
Release date NZ
November 20th, 2001
Country of Publication
United Kingdom
Imprint
John Wiley & Sons Ltd
Pages
504
Dimensions
189x234x26
ISBN-13
9780471493037
Product ID
3079538

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