A guide to carrying out a research project in social psychology which challenges the reader to tackle the key methodological and theoretical issues in conducting research. After an introduction to key issues, eight piloted social psychological studies are used to demonstrate a range of methods. Step-by-step instructions on how to conduct each project are provided, along with guidance on the materials and participants needed and the ethical issues involved. The text is published with the Open University as a course book for "Social Psychology" (D317).
Margaret Wetherell is Professor of Social Psychology at the Open University, UK and Director of the Economic and Social Research Council Programme on Identities and Social Action.
Release date NZ
December 4th, 1998
Edited by Dorothy Miell
Edited by Margaret Wetherell