"Dilwale Dulhaniya Le Jayenge" opened to huge popular acclaim in India in 1995. It has since become the longest running film in the history of Indian cinema - and changed the face of Bollywood. It was the first contemporary Indian film to focus on Indian residents abroad (specifically, in this case, London). It is a heady cocktail of European locations, flashy cars, gorgeous mansions - a feast for a newly liberalized nation - and the hearty, rustic traditions of Punjab. This work points out that it is a paradoxical film which affirms old-fashioned values of pre-marital chastity and family authority, affirming the idea that Westernization need not affect an essential Indian identity.