Creative Action in Organizations

Name: Creative Action in Organizations
SKU: 2067323
Price: 514.00 NZD
Availability: InStock

Ivory Tower Visions and Real World Voices

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Description

Creativity in organizations has become an issue of great importance, but how does a company encourage personnel to find creative solutions to budgeting, product development, marketing and training? With engaging contributions from leading academics and professionals, this book explores the key factors that are critical to the development and promotion of creativity in any organization.

Release date NZ

September 7th, 1995

Audience

Tertiary Education (US: College)

Contributors

Edited by Cameron M. Ford
Edited by Dennis A. Gioia

Pages

424

Dimensions

152x229x26

ISBN-13

9780803953499

Product ID

2067323

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