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Business Research for Decision Making: With Info Trac by Duane L. Davis
Business Research for Decision Making: With Info Trac by Duane L. Davis
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Business Research for Decision Making

With Info Trac
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Description

Progressing logically through the activities that are undertaken during the business research process, this textbook explains how managers identify a problem and develop a proposal, introduces the fundamentals of measurement and sampling design, and describes the primary data collection and analysis procedures used by researchers. The sixth edition
Release date NZ
September 11th, 2004
Audiences
  • General (US: Trade)
  • Tertiary Education (US: College)
Country of Publication
United States
Edition
6th Revised edition
Illustrations
col. Illustrations
Imprint
Brooks Cole
Pages
584
Publisher
Cengage Learning
Dimensions
192x240x27
ISBN-13
9780534404826
Product ID
1824915

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Books >
Business & Economics >
Business & Management >
Management Techniques >
Management decision making