The fast pace of today's business world involves constant new challenges - meeting new people, travel, conferences and entertaining, and the need to represent your company in a variety of situations. If you don't know what to do, you can quickly feel nervous and stressed, perform inappropriately and jeopardise your opportunities of business success. This handbook offers solutions that are designed to improve your confidence and your working life. It explores how to present yourself in the best light to your colleagues and managers, as well as to clients and other people outside your business, and increase your prospects of promotion and personal success.
Topics covered include: marketing yourself appropriately for your business environment; learning the correct codes of behaviour for your workplace; improving your communication skills in person, by phone, email and letter; boosting your social skills so that you will be able to build contacts and get the best from any social or business occasion; communicating effectively with your peers and managers and improving your career prospects; running and participating in meetings effectively; maximizing your image and making the best impression at all times; and understanding and respecting the differences in culture and etiquette around the world.
Lynne Brennan runs a successful company in Surrey providing training seminars in business etiquette. Her clients include Macdonalds. David Block is a business scriptwriter and copywriter, based in London. They have written one previous book.