The New Penguin Dictionary of Business is the ideal handbook for everyone with an interest in the world of business, whether for study or at work, or who needs to get to grips with the mass of jargon that is used. Clearly written by experts in their fields, with practical and relevant examples, it covers a host of both general and more specialised business terms, from A' shares to zero-sum game.
Evan Davis is the BBC's Economics Editor. He lives in London SW5. Graham Bannock is Chair of Bannock Consulting and co-author of the Penguin Dictionary of Economics. He lives in Dorset. Paul Trott is a Senior Lecturer at the Universty of Portsmouth. Professor Mark Uncles is Head of the School of Marketing at the University of New South Wales, Australia.