China is today a formidable beef giant, ranking as the World's third largest producer. The outcome of a comprehensive and collaborative investigation into all sectors and key locations of the Chinese beef industry, this book reveals the inside story of how China developed a mega-industry in less than two decades. It describes why decision-makers in China and elsewhere are struggling to respond to the rapid rise of this new economic force. Beef industry interests, policy advisors and China watchers will find the balanced, in-depth analysis invaluable to understanding this remarkable development and its far-reaching implications.