Middle East and North Africa are unarguably the most important markets to Turkish cosmetics sector due to our common history and geography as well as to our similar taste support. In this context, Beautyworld Middle East, revealed by Middle East and a fair fulfilling its 20th year, is a great opportunity to endorse existing connections and create new connection opportunities. I'd like to highlight that Beautyworld Middle East is not only the region's biggest meeting but also the world's biggest... Beauty is a perfect channel for companies active in perfume, hair and body products. Turkish Cosmetics Promotion Group will continue to introduce Turkish cosmetic sector at May 26-28 with a 70 m2 stand in Dubai. Almost 100 of Turkish companies will also take place in the fair along with us. Our export will continue to increase with the support of our active communication and promotions in this kind of organizations. Let's not forget that almost 1400 companies from 52 countries attended this fair in 2014. And this year more participation is expected.