Non-Fiction Books:

Analyzing and Reporting Focus Group Results

Format

Paperback / softback

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Analyzing and Reporting Focus Group Results by Richard A. Krueger
$144.99
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Description

This final volume of the Focus Group Kit off ers an overview of important principles guiding focus group research, a systematic and verifiable analysis strategy, and multiple approaches and strategies for analysis. '

Author Biography

Richard Krueger is professor emeritus at the University of Minnesota. He is an internationally recognized authority on the use of focus group interviewing within the public environment. For 25 years he served as evaluation leader for the University of Minnesota Extension Service followed by 10 years teaching graduate courses in program evaluation and research methodology. He is a former president of the American Evaluation Association and a member of the Qualitative Research Consultants Association. He holds a Ph.D. from the University of Minnesota. In his spare time he repairs his motorcycle, swaps stories with friends, and shops for tools at the local hardware store. Maybe you've seen him there.
Release date NZ
September 10th, 1997
Country of Publication
United States
Imprint
SAGE Publications Inc
Pages
160
Dimensions
178x254x8
ISBN-13
9780761908166
Product ID
2072496

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