Details
Release date NZ
October 15th, 2010
Author
Pages
384
Dimensions (mm)
191x227x20
Illustrations
Illustrations
Country of Publication
United States
Imprint
New Riders Publishing
ISBN-13
9780321656223
Buy this and earn
270 Banana Points
Product ID
7889366
Description
In this comprehensive guide to creating an e-commerce Web site using PHP and MySQL, renowned author Larry Ullman walks you through every step--designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order--always with security and best practices emphasized along the way. Even if you're an experienced Web developer, you're guaranteed to learn something new. The book uses two e-commerce site examples--one based on selling physical products that require shipping and delayed payment, and another that sells non-physical products to be purchased and delivered instantly--so you see the widest possible range of e-commerce scenarios.
In 11 engaging, easy-to-follow chapters, Effortless E-Commerce with PHP and MySQL teaches you how to: / Think of the customer first, in order to maximize sales / Create a safe server environment and database / Use secure transactions and prevent common vulnerabilities / Incorporate different payment gateways / Design scalable sites that are easy to maintain / Build administrative interfaces / Extend both examples to match the needs of your own sites Larry Ullman is the president of Digital Media and Communications Insights, Inc., a firm specializing in information technology (www.dmcinsights.com). He is the author of several bestselling programming and Web development books, including PHP and MySQL for Dynamic Web Sites: Visual QuickPro Guide. Larry also writes articles on these subjects and teaches them in small and large group settings. Despite working with computers, programming languages, databases, and such since the early 1980s, Larry still claims he's not a computer geek (but he admits he can speak their language).
Table of Contents
Introduction PART One: FUNDAMEN TALS Chapter 1: Getting Started Chapter 2: Security Fundamentals PART Two: SELLING VIRTUAL PRODUCTS Chapter 3: First Site: Structure and Design Chapter 4: User Accounts Chapter 5: Managing Site Content Chapter 6: Using PayPal PART Three: SELLING PHYSICAL PRODUCTS Chapter 7: Second Site: Structure and Design Chapter 8: Creating a Catalog Chapter 9: Building a Shopping Cart Chapter 10: Checking Out Chapter 11: Site Administration Index
Table of Contents
Introduction PART One: FUNDAMEN TALS Chapter 1: Getting Started Chapter 2: Security Fundamentals PART Two: SELLING VIRTUAL PRODUCTS Chapter 3: First Site: Structure and Design Chapter 4: User Accounts Chapter 5: Managing Site Content Chapter 6: Using PayPal PART Three: SELLING PHYSICAL PRODUCTS Chapter 7: Second Site: Structure and Design Chapter 8: Creating a Catalog Chapter 9: Building a Shopping Cart Chapter 10: Checking Out Chapter 11: Site Administration Index
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