Business strategy Books

If you haven't heard of the success of 42 Below Vodka you must have been living under a rock! Initially brewed by Wellington advertising man Geoff Ross in his garage, everything about this vodka was audacious, from the very notion of making high-end vodka Downunder to its shock-and-awe advertising c...

We Are All Weird is a celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard. The book calls for end of mass and for the beginning of offering people more choices, more interests and givin...

In "Leading Change", John Kotter examines the efforts of more than 100 companies to remake themselves into better competitors. He identifies the most common mistakes leaders and managers make in attempting to create change and offers an eight-step process to overcome the obstacles and carry out the ...

Amazon's business model is deceptively simple: make online shopping so easy that customers won't think twice. It can be summed up by that button on every page: 'Buy now with one click'. Why has Amazon been so successful? Much of it hinges on Jeff Bezos, the CEO and founder, whose unique character an...

 Good to Great and the Social Sectors: A Monograph to Accompany "Good to Great" 'We must reject the idea - well-intentioned, but dead wrong - that the primary path to greatness in the social sectors is to become "more like a business".' So begins this astonishingly blunt ...

Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their...

Peter Sheahan is perhaps the most original Australian business guru to gain prominence for a generation. Peter, who is still under 30, has built a superb reputation as a consultant to major Australian and international organisations, from Gloria Jean's and Borders to Fairfax, PWC, L'Oreal, the ADF a...

In perhaps the most creative and authoritative book on sensory branding ever written, international business legend Martin Lindstrom reveals what the world's most successful branding companies do differently -- integrating touch, taste, smell, sight, and sound -- with startling and measurable res...

The co-author of the bestselling "Built to Last" now presents a blueprint for transforming good companies into great ones. Charts & graphs throughout. The Challenge: "Built to Last," the defining management study of the nineties, showed how great companies triumph over time and how long-term sus...

What is a meatball sundae? It's something messy, disgusting and ineffective, the result of combining two perfectly good things that don't go together. Meatballs are the basic staples, the things people need, the stuff that used to be marketed quite well with TV and other mass market techniques. The ...

A practical guide to starting your own successful business, complete with examples and case studies from popular BBC show Dragons' Den. Let the Dragons show you how to turn your pipe dream into an income stream. This book shows you everything you need to know to: / Create new ideas and find market...

Changing Gears is the essential guide to growing your Kiwi business. Rooted in the success stories of real New Zealand companies, the book explains in plain language the key business principles that will enable you to drive growth, profitability and market penetration. Easy to read and illustrated t...

When a hurricane warning is announced, everyone's concerns and actions become focused on that expectation; the hurricane essentially becomes the future which people are 'living into'. Similarly, when an organization needs to transform or make the leap to a higher level, everyone involved should be '...

This is the story of how ten of New Zealand's finest companies became world-class competitors. It is a significant story: New Zealanders look to business enterprises for wealth, jobs and the products and services to live and to trade. In exploring the behaviour of ten carefully chosen firms the book...

Everyone is familiar with the age-old cartoon battles between Wile E. Coyote and the Road Runner - how the determined but hapless coyote plots and plans to capture the elusive bird but never achieves his long-term goal. According to the authors these classic cartoons offer a powerful metaphor for bu...

Get ahead of the competition with some expert planning. As any business manager knows, success doesn't just happen. It takes hard work and planning to get the desired results. Strategic planning is the discipline that helps businesses build on their present success by analyzing all the factors that...

A Thought Leader is someone that is operating on the cutting edge. They are admired because of their ability to innovate and implement in ways that earns them the respect and admiration of people as a leader in their field. Ask anyone in any organisation who is 'known' for making things happen and t...

 The recent changes in our economic landscape have only exposed and intensified a phenomenon: Botsman and Rogers identify how the convergence of social networks, a renewed belief in the importance of community, pressing environmental concerns, and cost consciousness have fueled the internatio...

It's an exciting new world for crafters. Handmade is hip, creativity is what the market wants, and there are many profitable sales opportunities that didn't exist a few short years ago. For crafters who have more confidence running a sewing machine than setting up a Web site, "The Handmade Mark...

There is little doubt that no one, with the exception of Peter Drucker, has had more influence in shaping the idea of modern management than Tom Peters. Peters still has the same vigor and enthusiasm he had when the classic "In Search of Excellence" was published in 1982. Unlike so many dry, boring ...

Unlock better opportunities with a new strategy for reinventing any business model. Succeeding with a new business whether in a corporation or a venture based setting requires taking a leap of faith. But in order to grow, the business will need to morph and adjust many times before it meets the need...

Coming up with a great business idea is easy. Turning it into a viable business is the hard part. Legendary entrepreneur and bestselling author Michael Gerber shows would-be entrepreneurs how to design a business that will thrive, using proven methods developed over the course of more than 40 years ...

By the bestselling author of The One Minute Manager, a business parable that teaches organizations to cope successfully with change. Author Biography Ken Blanchard is the Chief Spiritual Officer of the Ken Blanchard Companies. He is the co-author of The One Minute Manager, Raving Fans and many...

From juggling an overbooked schedule to eating that sugar-laden doughnut, many of the things you do daily can affect your health. The bluehealer diary can be your command center, helping you organize your personal and family schedule and track your general health and wellness. bluehealer diary is a ...

"In The Tipping Point, Malcolm Gladwell presents an important idea without any 'how to.' Now Bertrand Cesvet provides the 'how to' you need to create 'Tipping Points' for your business and success. This book is a compelling presentation of a powerful idea. This is how the new world will do business....

The phenomenal bestseller "Fish!" has sold more than one million copies worldwide and has appeared on numerous bestseller lists. Now, with the "Fish! Omnibus", readers can enjoy the wisdom of "Fish!" and its sequels "Fish! Tales" and "Fish! Sticks" i...

A practical guide to expanding your small business, complete with examples and case studies from popular BBC show Dragons' Den. Let the Dragons show you the secrets of building a business empire. This book shows you everything you need to know to: / Evaluate your business and identify growth oppor...

First published in 1984, Lee Bolman and Terrence Deal's best-selling book has become a classic in the field. Its four-frame model examines organizations as factories, families, jungles, and theaters or temples - The Structural Frame: how to organize and structure groups and teams to get results; The...

Ever been stuck for an idea? Unlock your creative abilities with these sixty small, practical, simple to use tools to aid in brainstorming new ideas or to help come up with new and sometimes radical solutions to problems. Ideas are the lifeblood of any business. But have you ever been stuck for o...

James Collins and Jerry Porras have examined eighteen exceptional and long-lasting companies, including General Electric, Boeing, Disney, Hewlett-Packard and Procter & Gamble, and compared each with one of its closest but less successful competitors, in order to discover just what has given it the e...

Fundamentally altering the way the executives think about long-term success, Built to Last has become a bible among CEOs and managers at prestigious corporations the world over. 'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary produc...

This text deals with the problems of communicating in an overcommunicated society. It shows how to "position" a company within the mind of the prospective buyer/customer, how to stay there, how to find an area not filled by a "leader" and how to avoid the pitfalls of letting a second product ride on...

How to design and market services to create outstanding customer experiences Service design thinking is the designing and marketing of services that improve the customer experience, and the interactions between the service providers and the customers. If you have two coffee shops right next to each ...

This title offers a fresh and accessible approach to demystifying innovation. Innovation may be the hottest discipline around today - in business circles and beyond. And for good reason. Innovation transforms companies and markets. It's the key to solving vexing social problems. And it makes or brea...

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions o...

Essential advice every business needs to survive the tough times (and the good) from one of Australia's leading marketing consultants. Andrew Griffiths has been through tough times and survived them. In Bulletproof Your Business Now he tells you how he survived the hard times by adopting some fun...

We've all heard about companies and teams that are buzzing with ideas, innovation and sheer trendiness - think Nokia, think Google, think Starbucks. Sometimes, without warning or explanation, there are condensed periods of growth and innovation within an organisation or culture. For a short time, ne...

Innovation, Entrepreneurship, Geography and Growth provides a timely, accessible review of our understanding of the complex links between innovation, entrepreneurship, geography and growth. Expert contributions provide a thorough roadmap of the developments in research at the interface of these them...

"Demystifying Strategy" provides you with not only the basic strategic tools and techniques but also a thorough understanding of the entire process of strategic thinking and management. Using tips, guidelines and exercises it helps you to assess your own strategic mind and covers key topics such as:...